Category Archives: Multichannel

Remodelling the brand / retailer deal

It’s not easy to spot retail history in the making.  WalMart’s acquisition of Asda in 1999 was perhaps less seismic than predicted at the time.  Almost no one mentioned shopping when Apple launched the iPhone in January 2007. But 25th … Continue reading

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The future of retail: You ain’t seen nothing yet

For some time retail has been “omnichannel” and then “mobile first”. But mobile is moving into the maturity phase.  As one S-curve of adoption slackens off, the next one picks up. So what’s next? Rather than a single answer to that question, … Continue reading

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The grocery market is not Amazon’s true target

Amazon’s acquisition of Whole Foods is not about stores.  Or even about grocery. Most commentators have portrayed Amazon’s acquisition of Whole Foods as a drawing of the battle lines in the grocery market.  Amazon, it is assumed, wants to become … Continue reading

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The fiction of friction

Current wisdom has it that retailers must smooth away ‘friction’ from the shopping journey. Time is the ultimate scarce resource, we are told, and customers will reward us for giving it back to them. Decluttering, quick check-outs and electronic payments … Continue reading

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Stores are far from a waste of space

Space is big, as The Hitchhiker’s Guide to the Galaxy accurately noted. And with 22 per cent of non-food sales having moved online and the typical store experiencing negative like-for-likes of two to three per cent each year, the retail … Continue reading

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Why retailers are choosing to own more of the process, not less

For a brief while the capital-light Uber model was touted as the “future of everything”. Retailers, like incumbents in other industries, fretted how their traditional supply chains might be torn apart by “on-demand” services that use mobile technology to allow … Continue reading

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Multichannel retailers need to play the specialists at their own game

Amidst the frenzy of fast-moving statistics on omnichannel retailing, consider this one.  The five most highly valued retailers in the UK (as measured by p/e ratio) are AO World, Ocado, Asos, Primark and B&M Retail.  All are mono-channel retailers, being … Continue reading

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Get Ready for a Web where Suggestion Trumps Search

If you’ve ever faced the challenge of getting past a protective secretary, just imagine if all your customers had one. Apple’s latest version of its mobile OS, unveiled in San Francisco earlier this month, included two significant innovations. The first … Continue reading

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British etailers click with overseas shoppers

Many British retailers are finding success in exporting online to international consumers.  But just a few are showing that they can go beyond the tactical, and have the potential to penetrate deeply into large, international online markets.  To do this … Continue reading

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Be distinct or risk becoming extinct

It has become a commonplace that polarisation is accelerating. In grocery, switchers are migrating to hard discounters and premium chains such as Waitrose and M&S. In fashion, Primark and luxury brands are growing fastest. In general merchandise, it is B&M … Continue reading

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